2nd Annual Lead Workspaces Summit

Amsterdam , Netherlands / 3 - 4 September, 2020

Event has been Postponed until September due to COVID-19.

The purpose of the office is changing, it is no longer simply a place where people go. Today’s workplace must be experiential, authentic, aligned with brand and culture to attract and retain staff. Good leaders will be aware of the increasing trends of agile and remote working, recognizing that being attentive to employees’ individual needs and giving them flexibility is crucial to motivating them. The lines between work and home are becoming increasingly blurred, creating a comfortable, almost leisure environment that fosters much more interaction than ever before.
To explore and understand how workspaces will evolve in the future and how it will impact the business and help people and organizations be more effective, Ulead is conducting LEAD Workspaces Summit. Our global level speakers will tackle the challenges you are facing and outline the opportunities surrounding employee experience, interior design, portfolio management, coworking, technology, and of course sustainability and wellness.
The Summit content is interspersed with a perfect networking opportunity to maximize your chance
to establish new partnerships and connections as well as to enjoy your time in Amsterdam among your industry peers. Don’t miss this main industry event for the most recent strategic thinking, successful case studies, benchmarking opportunities and high-level networking within the corporate real estate and workplace community.

 

Our Response to COVID-19

You can book with confidence!

READ MORE HERE

Events Highlights

  • 20
    Speakers
  • 2
    Fantastic Days
  • 16
    Hours of content
  • 1
    Site tours
  • 10
    Networking hours

Speakers

The upcoming summit will welcome executives from some of the world's biggest and most recognisable firms - as well as the most forward-thinking - as they look to address their project challenges.

Rianne Appel-Meulenbroek Chairman Associate Professor Eindhoven University of Technology
Marion Mulder Project leader chatbot MuldiMedia
Johan Grundström Eriksson Deputy Head of Site Mgmt Office SONY
Key Portilla Kawamura Creative entrepreneur Studio Banana
Tom De Fruytier Marketing Manager - Smart Buildings | IoT | Circular Economy | Human Centric Lighting | Industry 4.0 Signify
Tomi Teikko Founder, Advisor Tieto
Yvette Tietema Senior consultant Workplace Strategy and Change YNNO
Ric van Westhreenen Product owner Future Workspaces (a.i.) Tmobile
Ritchie Doove Head of People Story of AMS
Simone Fenton-Jarvis Development Director Ricoh UK
Martin Silvester Global Director for Workplace Arcadis
Anne Wernand FBehavioural Researcher Mapiq
Ivo Murris Sr Product Manager - Virtual Workspace Services VMware
Salma de Graaff Chief People Officer Travix International
Richard Burton CEO Inostra
Filip Callewaert Filip Callewaert Digital Workplace Manager Groen
Download Agenda of 2nd Annual Lead Workspaces Summit

Key Themes

Our summit is focused on solving your strategic challenges

  • Designing the offices of the future
  • Employee wellbeing & health in relation to office design
  • Maximizing the digital workplace
  • Applying psychology-based knowledge to office design
  • The workplace as an experience to inspire employees
  • Making Smart office Smarter

Sponsors

For sponsorship packages and opportunities please contact us

ROHDE & GRAHL

ROHDE & GRAHL – we design, produce and distribute office furniture that conforms to your optimal needs. Our aim is to realise a symbiosis of ergonomics and well-being. Find out more here.

Morphoza

We design, build and furnish inspiring office and retail interiors for innovative companies. And we get fully engaged, from beginning to end. We listen and we care. We imagine and deliver. Find out more here.

Media Partner - Office Inspiration

Office Inspiration is a young platform for all topics related to New Work. We present exciting office cases from all over the world. The magazine section offers fascinating articles on topics about the new worlds of work. You can also discover special coworking or workshop spaces and we will help you finding your new perfect workplace in your city. Start searching for your new office Here.

Who Attends Ulead

  • logo KBC
    KBC Bank | Policy Advisor

    “Thank you for those 2 inspiring days! I will recommend you to my colleagues and friends.”

  • CCN Group Logo
    CCN group

    The added value of attending Ulead event here, is that you get an opportunity to interact with a lot of peers, people from different background.”

  • Covea Logo
    Covea | Head of Europe

    “I have worked with you twice and what I really like is: Quality of Speakers, Information which I can use and Interaction.”

Find out how it unfolded at one of our previous events

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2nd Annual Lead Workspaces Summit

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  • Access to speaker’s presentation
Delegate Package
  • Access to speaker’s presentation
  • Access to Conference days
  • Interact, Benchmark & Learn
  • Wind-down, Coctail reception & networking activites
  • 3-course lunch for the main days
  • Beverages & Coffee/Tea Breaks
Vendors/Solution Provider
  • All Included in Delegate Package
  • Banner Placement
  • Participating Company Wish List
  • One Pre-Arranged 1-1 Meetings
  • Social Media Mentions
  • Networking in Linkedin group
  • Access to Participants List 2 weeks before the Summit
  • Post-Event Report

2nd Annual Lead Workspaces Summit

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Schedule

2nd Annual Lead Workspaces Summit

Amsterdam , Netherlands / 3 - 4 September, 2020

Speakers

The upcoming summit will welcome executives from some of the world's biggest and most recognisable firms - as well as the most forward-thinking - as they look to address their project challenges.

Rianne Appel-Meulenbroek Chairman Associate Professor Eindhoven University of Technology
Marion Mulder Project leader chatbot MuldiMedia
Johan Grundström Eriksson Deputy Head of Site Mgmt Office SONY
Key Portilla Kawamura Creative entrepreneur Studio Banana
Tom De Fruytier Marketing Manager - Smart Buildings | IoT | Circular Economy | Human Centric Lighting | Industry 4.0 Signify
Tomi Teikko Founder, Advisor Tieto
Yvette Tietema Senior consultant Workplace Strategy and Change YNNO
Ric van Westhreenen Product owner Future Workspaces (a.i.) Tmobile
Ritchie Doove Head of People Story of AMS
Simone Fenton-Jarvis Development Director Ricoh UK
Martin Silvester Global Director for Workplace Arcadis
Anne Wernand FBehavioural Researcher Mapiq
Ivo Murris Sr Product Manager - Virtual Workspace Services VMware
Salma de Graaff Chief People Officer Travix International
Richard Burton CEO Inostra
Filip Callewaert Filip Callewaert Digital Workplace Manager Groen

3 September, Thursday

8:00

Registration & Morning Coffee

9:00

Chairman Opening Speech

9:15

Understanding focus work from an organizational neuroscientific perspective

Yvette Tietema
Senior consultant Workplace Strategy and Change YNNO
● What does neuroscience mean for focus work in activity-based work-settings?
● What affects attention in the workplace and why?
● What can FM, HR, IT and designers do to create a better brain-friendly environment
9:55

Employee mental health + in relation to office design and human behavior at work

Rianne Appel-Meulenbroek
Associate Professor Eindhoven University of Technology
● The complex network of mental health related concepts in the office
● How workspace design and use relate to burnout and engagement
● Is the workplace used in a healthy, stress-relieving way?
● Psychological theories for better workplace design and use
11:00

Understanding digital workplace

Ivo Murris
Sr Product Manager - Virtual Workspace Services VMware
In this interactive session, we will cover the core pillars for a True Digital Workspace and how employee (user) experience is key to accept the journey there. We cover the disconnect between the modern user and IT, and how through modern management of the device, the application, the connection, and the workspace itself this is simplified.
11:40

Unforeseen behaviors in smart offices

Anne Wernand
Behavioural Researcher Mapiq
In recent years, the smart office and the way we use it have undergone a massive transformation. Flex-, activity-based- or agile working are the keywords in this revolution, meaning that employees are given the power to choose when and where they work, either in the office or from other locations. However, people seem to use space in a different way designers and architects imagined. What are the underlying reasons for this behavior and how can software technology tap into this knowledge?
12:20

New Ways of Working: Reinventing the company

Richard Burton
CEO Inostra
● Getting the most from greater digital transformation and automation
● Building a new management ‘service culture’ to optimise meaningful work and employee experience
● Designing the workplace as a tool to achieve ‘better work’
● And how you know whether it’s working
13:00

Networking Lunch

14:00

Innovative Spaces: A New Design of Work

Key Portilla Kawamura
Creative entrepreneur Studio Banana
● How the emergence of experience-economy is reshaping work environment?
● The Role of New Workplace Design: catalyst of engagement and talent attraction
● Space as a competitive advantage and a key driver of performance
● The Well-being Ladder: beyond infrastructure-spatial facet of workplace
● Purpose focused environments: beyond the binary model of desk-plus-meeting room
● Towards a knowledge-focused organization: learning theatre workplaces
● The Phygital Scenario: the hyper-connected workplace and the reconciliation of digital and physical spaces
● The process matters: co-design for transforming the culture of organizations
14:40

How to use virtual workplace (digital twin) for maximum employee performance

Tomi Teikko
Founder, Advisor Tieto
● AI to measure real-time employee experience
● How to create empathic applications
● Latest trends in workplace digitalisation
● Human centric design in Virtual/Augmented reality
15:15

Afternoon Refreshments

15:45

Co-creation of people-centric Workplaces

Simone Fenton-Jarvis
Development Director Ricoh UK
● A workplace culture fit for human life
● Lost in Space; why the free fruit was never, and will never be enough
● Lessons from a dog: Love, Loyalty, Trust and Fun
● The Pathway to Productivity
Interactive Roundtable Discussions
16:25

Roundtable

16:25

Table 1 - How automation and technology are affecting work

Martin Silvester
Chief People Officer Travix International
16:25

Table 2 - How Millennials Will Transform the Workplace

16:25

Table 3 - Productivity in the Workplace

Simone Fenton-Jarvis
Development Director Ricoh UK
TBA
16:25

Table 4 - The future of facility management

TBA
17:35

Closing Remarks from the Conference Chairman

17:50

Cocktail Reception

Sponsors

For sponsorship packages and opportunities please contact us

ROHDE & GRAHL

ROHDE & GRAHL – we design, produce and distribute office furniture that conforms to your optimal needs. Our aim is to realise a symbiosis of ergonomics and well-being. Find out more here.

Morphoza

We design, build and furnish inspiring office and retail interiors for innovative companies. And we get fully engaged, from beginning to end. We listen and we care. We imagine and deliver. Find out more here.

Media Partner - Office Inspiration

Office Inspiration is a young platform for all topics related to New Work. We present exciting office cases from all over the world. The magazine section offers fascinating articles on topics about the new worlds of work. You can also discover special coworking or workshop spaces and we will help you finding your new perfect workplace in your city. Start searching for your new office Here.

4 September, Friday

8:30

Registration & Morning Coffee

9:00

Day 2 Conference Opening Remarks

9:15

The power of open work in physical and digital workplaces

Filip Callewaert
Filip Callewaert
Digital Workplace Manager Groen
- the variables in 'open work' explained
- what we aim for with 'open work': situational awareness & self-organization
- the ideal outcome of 'open work': a systemic & networked way of working
- 'open work' in digital workplaces seems easy - it's not
- how to introduce open work in physical workplaces
9:55

Is your next intranet a chatbot?

Marion Mulder
Project leader chatbot MuldiMedia
More and more companies have a chatbot a.k.a. digital assistant or a voice action on the google assistant or amazon alexa. This is great for customer service. Would it also work for employees? I sure think that digital assistants and even voice interactions will play a growing role in the digital workplace.

In this session I will share my views and what I’ve learned over the years through both my digital workplace and digital assistants work.
10:30

Coffee Break

11:00

The future of work and evolution of space requirements

Tom De Fruytier
Marketing Manager - Smart Buildings | IoT | Circular Economy | Human Centric Lighting | Industry 4.0 Signify
● What is meant by "working space"?
● How much space do we need?
● Creating more collaborative, flexible workspace environment
● Understanding the potential of lower costs and social spaces that are dedicated to maximizing productivity
11:40

How SONY moves people through curiosity and technology

Johan Grundström Eriksson
Deputy Head of Site Mgmt Office SONY
Own offices used as a test-bed
User-centric technology at the core of our philosophy
Sensing and Machine Learning to predict and prevent problems
Technology as a mood creator and employee motivator
Case study: Biocentric light for sleep improvement
12:15

Networking Lunch

Interactive Roundtable Discussions
13:10

Roundtable

13:10

Table 1 - Improving Employee experience by transforming the working environment

Ritchie Doove
Head of People Story of AMS
13:10

Table 2 - Digital Workplace as The Go-To for Employee Happiness

Ric van Westhreenen
Product owner Future Workspaces (a.i.) Tmobile
13:10

Table 3 - The Future of Work and Evolution of Space Requirements

Martin Silvester
Global Director for Workplace Arcadis
13:10

Table 4- How Generation Z Will Transform the Future Workplace

Simone Fenton-Jarvis
Development Director Ricoh UK
13:50

Chairman Closing Remarks

14:00

Refreshments

14:20

Departure for Site Tour at Rohde & Grahl

15:00

Arrival at Rohde & Grahl

Reception at Rohde & Grahl with coffee / tea ±15 minutes
Tour showroom ±30 minutes
Presentation film University of Twente ±10 minutes
Round off with a drink ±30 minutes
16:30

Departure back to venue